Apple’s new iPhone 11 lineup seems to be doing quite well in India according to recent reports. The phones were released on Friday with strong consumer interest comparable to that of the iPhone 6 launch according to Tarun Pathak from Counterpoint Research.
Pre-bookings opened on September 20 and the two leading retailers Amazon India and Flipkart ran out of stock just three days later. Consumers were queuing for hours in front of retailers across the country to pick up their new iPhones.
As expected, the iPhone 11[1] was the most sought after model among the three. Apple's new entry-level iPhone starts at INR 64,900 ($920), which is INR 12,000 ($170) less than last year’s iPhone XR[2]. In addition, several trade-in and cashback offers can further lower the price of the devices by an additional INR 7,000 ($100).
With the Diwali festive season coming up, iPhone 11 sales will likely hit new records. In addition, according to an early prognosis, the iPhone 11 series is expected to lead growth for the Q4 2019 premium smartphone segment in India.
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